About Us

About Rarebeautyusshop

At Rarebeautyusshop, we’re proud to bring you the heart of Rare Beauty’s mission—curating a collection that specializes in vegan and cruelty-free beauty products, covering categories such as lip makeup, eye makeup, blush, foundation, and highlighter. More than just makeup, we stand for a vision of beauty that’s inclusive, compassionate, and empowering—where every product is designed to enhance your unique glow, not hide it.
Founded on the belief that beauty should be kind to both you and the planet, our vegan formulations are crafted without animal-derived ingredients, and our cruelty-free promise means no product (or ingredient) is ever tested on animals. From the iconic, buildable Soft Pinch liquid blush that flatters every skin tone to long-wearing foundation that feels like a second skin, creamy eye makeup that lets you express your style, and luminous highlighter that adds a natural radiance—each item in our collection is made to celebrate individuality. We believe beauty isn’t one-size-fits-all: our range spans diverse shades and textures, ensuring everyone can find products that feel tailored to their skin, preferences, and personality.
Beyond creating exceptional beauty products, we’re driven by a deeper purpose—just like the brand’s core values. We’re committed to fostering a community where beauty is a source of confidence, not pressure. Whether you’re a makeup enthusiast perfecting your daily routine, a beginner dipping your toes into bold lip colors, or someone who values clean, ethical beauty choices, our collection is here to support you. Our limited-edition sets (curated for every occasion) and fan-favorite staples are more than just products—they’re tools to help you embrace your authenticity.
What makes Rarebeautyusshop unique? We’re not just a retailer—we’re a community of beauty lovers who believe in kindness, inclusivity, and self-expression. Our team is passionate about connecting you with products that align with your values: vegan, cruelty-free, and formulated to perform. Need help finding the perfect foundation shade? Curious about which blush complements your skin undertone? Want to discover a lip makeup look that feels uniquely you? We’re here to guide you every step of the way.
Your satisfaction is at the center of everything we do. From browsing our easy-to-navigate site to receiving your order, we strive to make your experience as joyful and seamless as wearing our products. Have questions about ingredients, vegan certifications, or product usage? Reach out to us anytime at [email protected]—our friendly team of beauty enthusiasts will respond with the care and expertise you deserve.
At Rarebeautyusshop, beauty is about being unapologetically yourself. It’s the confidence of a bold eye look, the warmth of a natural blush, and the peace of mind knowing your products are kind to animals and the planet. We’re honored to be part of your beauty journey—helping you shine bright, stay true to who you are, and celebrate the rare and wonderful you.
Thank you for choosing Rarebeautyusshop as your trusted destination for vegan, cruelty-free beauty. Here’s to embracing beauty that’s as kind, bold, and unique as you are.
— The Rarebeautyusshop Team